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the old way vs the new way @Captainsboston content marketing strategy.

Captains of Industry is a creative content marketing agency based in Boston that works with challenger brands to solve tough communications issues.

Creating personas for content marketing

4 Questions Answered about Buyer Personas for Content Marketing

How to Develop the Strategic Pillars to Hold Up Your Content Marketing Strategy

Learn how to narrow down options for content marketing into actionable options by developing strategic pillars to support your strategy.

Effective Content Marketing.  Great pointers to keep in mind when developing content for your blog posts and websites!  Enjoy!

8 Rules for Effective Content Marketing. Great pointers to keep in mind when developing content for your posts and websites!

Here's A Content Marketing Plan That Delivers Results! [Infographic included] via Jan Gordon

Here's A Content Marketing Plan That Delivers Results! [Infographic included]

Here's A Content Marketing Plan That Delivers Results! [Infographic included] Very useful plan that helps you discern when, how and why to select content that delivers results!

11 Ways to Come Up with a Rocking Content Marketing Strategy | Writtent Blog #contentmarketing

11 Ways to a Rocking Content Marketing Strategy

This month, the FTC released updated guidelines on endorsing products online. Here are the main points to follow to make sure you comply.

CSGO Lotto Owners Settle FTC’s First-Ever Complaint Against Individual Social Media Influencers

Many B2B businesses are skeptical about the benefits of social media marketing. Here are 5 steps to create a winning social media strategy for B2B companies.

The 75 Essential Content Marketing Stats You Need to Know—Everything from budgets to metrics to effectiveness; Here’s what’s happening with content marketing right now;

DIGITAL MARKETING_ 21 New Rules of #ContentMarketing #9dotstrategies #digitalmarketing

DIGITAL MARKETING_ 21 New Rules of #ContentMarketing #9dotstrategies #digitalmarketing

How do most corporations structure their content teams? What can you learn from them? In this presentation you'll learn about the five common content productio…

Check out this SlideShare describing 5 common corporate content team structures, so you can identify which model makes the most sense for your organization now and as it evolves.

BuyerPersonaGago

customer persona template 4 Questions Answered about Buyer Personas for Content Marketing

HubSpot — Design for Brands by Matt Plays

Learn how this content mapping template can help you create targeted content that incorporates buyer personas and lifecycle stages.

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