This is cool, the escalator has been turned to look like an iPhone screen with a whole range of apps. This is advertising apples endless apps. It would be hard to miss this whilst you are travelling up the escalator.
I really like this poster. The shadow of the hand and cigarette appears to be a hand holding a gun. It would look even better with smoke coming out of the cigarette, making it look like the gun was just fired.
I found this ad to be very clever due to its unique way of showing that McDonalds is open at night with the spotlights that are shining the light to light up the display create the famous golden arches.
Lego Print Ad This is a super simple, yet super clever ad that makes use of a single image, and doesn't even use copy. It shows that Lego is more than just a toy - it's about imagination for the kids that use them.
I really like how the Surfrider Foundation have represented the effects of plastics in the ocean. Showing the plastic in sushi which is sea food to represent the ocean I think is a clever and very creative way to grab people's attention.