The campaign for Tipalet cigarettes shows a wide-eyed beauty in low-cut top and open mouth. The cigarette acts as an extension of the man’s virility, emphasising women as passive sexual objects manipulated by men
Looking at underlayers Montgomery Ward, Carol Brent ad. To achieve that "poodle skirt" silhouette, tulle crinolines like these were employed. As many as four or five could be worn, though one would provide a suitable improvement for "everyday" casual.