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A place where students and I can pin interesting advertising campaign information.
Last updated 43 weeks ago
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Hoops And Yoyo
Ridiculous marketing buzzwords
Strategic Marketing Plan
Quibi Is Shutting Down After Just 6 Months
One of the IMC final projects created a new strategic marketing plan for Quibi, but it looks like the company isn't going to make it. They needed your advice!
Kraft Mac N Cheese
Mac And Cheese
Healthy Food Options
Kraft Deletes All Mentions of ‘Send Noods’ Campaign
Sometimes consumer response to a campaign is so negative, you have to pull it.
Why KFC Isn't Finger Lickin' Good At The Moment
Allie Schneider sent this article about how KFC no longer finger-licking good due to Covid-19
Most Popular Rappers
Rapper Travis Scott
Fast Food Chains
Rapper Travis Scott's Quarter Pounder is so popular McDonald's is selling out
Allie Schneider sent me a link to this interesting article about the success of the Travis Scott Burger.
Our Heritage of Innovation | Honeywell
Rob Colmery interned at Honeywell last summer and worked on this campaign.
Photos Of Women
There’s No Such Thing as a ‘Real’ Woman
Hannah Corderman sent me this article that raises some very interesting questions about what exactly is a "real" woman?
Corona Hard Seltzer Commercial
Casey Wood thinks ads for Corona product extensions should be experiential and laid back, not about delivery to rich people
“New Alexa” | First-Ever Encore GX with available Alexa Built-In | Buick
Casey Wood thinks this ad, showing confusion between Buick and Alexa minimizes the appeal of the car.
Nine Zero One Salon
Want to Return Your Lockdown Pink Hair to Normal? It’s Not So Easy
Daniel Hewlette sent me this interesting WSJ article about trying to "undo" crazy Corona hair dying experiments.
Twas The Night
‘Twas the Night Before Kickoff | Frito-Lay :60
Becca Meyer sent along this fun ad by PepsiCo, celebrating the return of the NFL
Kobe Bryant Birthday
Nike Kobe Bryant
Becca Meyer sent me this Nike commercial to add to the list of great Nike ads.
Simon Property Group
Barneys New York
Two By Two
The Two Men Buying Your Favorite Retailers - The New York Times
National Football League
National Soccer League
Advertisers Seek Right to Cancel TV Spending as Pandemic Roils Fall Season
Jessica Price sent in this interesting WSJ article that describes how advertisers want to back out of their TV commitments due to uncertainties related to Covid-19
What Happens When You
IKEA makes an embarrassing advertising blunder
IKEA makes massive advertising blunder | Creative Bloq
The A Team
The Gift That Doesn't Give Back
Aviation Gin pokes fun at the Peloton commercial we discussed in class with the actress from the ad
17th Century Art
We're never lost if we can find each other.
Victoria Wagner sent along this Facebook ad as an example of how to create a meaningful ad during the pandemic.
Davar Azarbeygui on LinkedIn: #billboard #advertising #advertisingcampaign | 46 comments
Benton Dodd sent in this interesting article about a cool outdoor ad for Tyrolit knives that uses actual rust to highlight a product feature
Kobe Bryant News
BODYARMOR Sports Drink | James Harden "Thanks..."
Oren Milstein sent me this funny commercial for BodyArmor that catches your attention with a crazy outfit, then challenges your beliefs
Canal No Youtube
Every Covid-19 Commercial is Exactly the Same
Bernardo Simoes sent this funny video showing how similar all ads are during the Covid-19 pandemic
Child Abuse Prevention
Cuts And Bruises
Only Kids Can See This Anti-Child Abuse Ad
Hannah Corderman sent this article about an outdoor ad to help child abuse victims that is only visible to children
The 13 Kinds of Pandemic Ads
Daniel Hewlette found this article about ads during the Corona Virus Pandemic.
Call Of Duty
Nineteen Eighty-Fortnite - #FreeFortnite
Fortnite parodies Apple's 1984 Superbowl ad
Types Of Cameras
How to Optimize the Consumer Decision Making Process with UGC
How to Find Influencers in Your Niche: 19 Tips, Tools, and Providers - Alexa Blog