We Love Labels

How would you choose a product in a specific category you've never acquired products from before? The answer, most likely is, by looking at the label. Labels have been employed to identify products since the early 1880's. Their main goal is to catch the customer's eye by connecting through brand values coded on the product's packaging while providing information about the origin, manufacturer, ingredients and benefits in an attempt to connect with the buyer's lifestyle.
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Design by www.anagrama.com

Imagine yourself standing in front of a product shelf at the store. How would you choose a product in a specific category you've never acquired products from before? The answer, most likely is, by looking at the label.Labels have been employed to identi…

Design by www.anagrama.com

Minimalist packaging in the tea, coffee, juice and beauty industries highlight a simple design with powerful branding.

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