I really like the originality of the Urban Organics logo. The leaves and tomato each represent the U and O in Corporate Branding - Urban Organics. Also, the overall green and red color scheme feels very natural and fresh.
:Gmarellile Flat Icons Personally, I quite these icons. Because I think a nice icon will catch consumer attention. A well begun is half done. Also I think if you can design a good icon, your product would not too bad, lol
Using circles as a repeating element throughout the yearbook. You could use school colors, color scheme colors. Solid circles and rings. Play with transparency of the circles too. Another Cirle Brochure by Tony Huynh, via Behance